OpenAI
Language Models
Technical studio / Edinburgh, Scotland
Practical AI / better workflows / websites that work harder
Practical AI, automation, websites, internal systems, and digital products built properly for ambitious businesses.
Startups SMEs Enterprise Teams
Systems shipped in days, not months.
SYS_MCG_DEMO / product interfaces

Live studio reel / demo data
Assistant / Project builder / Studio OS
Practical AI and automation
Direct senior involvement
Built in Scotland
Made for real operations
Studio operating environment
We build with proven platforms and established infrastructure so projects move faster, remain dependable, and stay commercially sensible. Your investment goes into solving the business problem, not rebuilding technology that already works.
OpenAI
Language Models
Anthropic
Reasoning Systems
Google AI
Multimodal Services
Convex
Realtime Data Layer
Clerk
Authentication
Vercel
Deployment Infrastructure
Next.js
Application Framework
TypeScript
Typed Engineering
Practical intelligence
Sometimes the answer is AI. Sometimes the answer is automation. Sometimes the answer is a workflow, rules engine, internal tool, or better information flow. The best solution is not the most complex one. It's the one that solves the problem reliably and economically.
Knowledge retrieval
Document analysis
Research workflows
Content generation
Classification
Data extraction
Lead routing
Enquiry handling
Booking systems
Internal workflows
Approval processes
Business rules
Reporting systems
“Don't pay for intelligence when logic is enough.”
From the studio
A closer look at the sort of work that happens inside the studio. Codenames protect the context; the operational problem, system shape, and outcome stay visible.
Internal build / 01
Decision system
Internal build / 02
Operations platform
Internal build / 03
Research system
Problem
Research work was slow to assemble and difficult to review without losing the source trail.
Solution
An assisted workflow that keeps source material, generated drafts, and human decisions traceable.
Outcome
Faster research preparation while keeping evidence and review visible.
Studio position
McCaigs is a creative technical studio for ambitious businesses that need practical AI, automation, websites, internal tools, and digital products built around how the operation actually works.
01
Build around the work the business is already trying to do better.
02
Connect the digital front door to the enquiries, admin, and customer journey behind it.
03
Use AI where it helps, software where it matters, and human judgement where it counts.
Typical problems we solve
You need the right improvements in the places where time, enquiries, and knowledge are currently slipping through the gaps.
What we build
Websites, workflows, automations, and internal tools designed to work together, reduce friction, and create practical progress.
Frequently asked questions
A concise guide to the studio, the work, and the practical route into a project.
McCaigs is an Edinburgh-based technical studio. We design and build practical AI systems, business automation, websites, internal tools, SaaS products, and modern digital platforms.
A technical studio is a hands-on build partner. McCaigs starts with the operational problem, chooses the simplest reliable approach, and delivers working software around the needs of the business.
McCaigs combines technical diagnosis with direct delivery. The focus is not a campaign or a generic technology category. It is a useful system, clear ownership, and a commercially sensible result.
Yes. McCaigs works with ambitious SMEs and owner-managed businesses, including organisations that need a better website, less administration, clearer information, or software that fits the operation properly.
Yes. McCaigs helps startups shape and build credible first releases for SaaS products, portals, marketplaces, and software-enabled services.
Yes. McCaigs builds controlled AI assistants, AI-assisted workflows, research systems, document processes, and data-backed decision tools. AI is used where it creates practical value.
Timelines depend on the problem and scope. A focused technical review may take one to two weeks. Website and workflow upgrades often take two to six weeks. Larger automation, internal system, and product builds take longer.
McCaigs uses proven platforms including Next.js, TypeScript, Convex, Clerk, Vercel, OpenAI, Anthropic, and Google AI where they are appropriate to the project.
Yes. Ongoing support and improvement can be scoped around the system, the operational need, and the level of ownership required after launch.
Start a conversation
A useful first conversation can start with a messy workflow, a website that is not pulling its weight, or an AI opportunity that needs a practical route forward.